# Best Analytics for Mobile Apps
Best Analytics for Mobile Apps
Mobile analytics tools that cover events, funnels, retention, and privacy controls.
Quick Picks
- Firebase Analytics: Best free starter with Firebase
- Amplitude: Best product analytics depth
- Mixpanel: Best fast funnels and retention
Pricing Snapshot
| Tool | Entry | Mid | Notes |
|---|---|---|---|
| Firebase | Free | Great starter; sampling in GA4 | |
| Amplitude | $0-$2000+/mo | Event-based analytics | |
| Mixpanel | $0-$1500+/mo | Self-serve funnels and boards |
What to Look For
- Event model flexibility and identity resolution
- Funnels, cohorts, and retention views
- UTM/deeplink tracking and attribution hooks
- SDK performance and privacy (GDPR/CCPA)
Tool Notes
Firebase Analytics
- Tight with Firebase stack
- Great for early-stage apps
- Free but sampled at scale
Amplitude
- Strong product analytics and cohorts
- Good experimentation add-ons
- Great for PLG teams
Mixpanel
- Fast funnels and dashboards
- Good retention and signal analysis
- Great for growth teams
Final Recommendation
Pick the option that fits your stack, compliance needs, and budget. Start lean, measure, and scale when you see ROI.
Try the leaders: Firebase Analytics | Amplitude | Mixpanel
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